What Home Sellers Need to Include in a Property Listing

by Debbie Goldberg 01/03/2019

If you plan to sell your house, you likely will need to craft a home listing. As such, you may want to put together an outline of the information that you'd like to include in your home listing to optimize its effectiveness.

Now, let's take a look at three things that every seller should include in his or her home listing.

1. Home Price

The price of your home likely will play a major role in how quickly your residence stirs up interest from homebuyers, and for good reason.

If you offer a competitive price for your residence, you should have no trouble generating substantial interest in your house as soon as it becomes available. Comparatively, if your home is overpriced, your risk alienating potential buyers. Or, if your residence is underpriced, you may miss out on an opportunity to maximize the value of your house.

Performing a home appraisal often serves as a great way to get an accurate valuation of your house.

Also, look at the prices of comparable houses in your city or town. This will help you understand how your residence stacks up against the competition so that you can price your home accordingly.

2. A Detailed Home Description

What sets your house apart from other residences? Ultimately, if you create a detailed description of your home's features, you can increase the likelihood of a fast, profitable home sale.

When you put together a detailed description of your home, be honest. That way, you can empower homebuyers with the insights they need to determine whether your residence is right for them.

In addition, copy edit your home description before you publish your home listing. Because if your home description is littered with grammatical errors, these mistakes may drive potential buyers away from your residence.

3. Nearby Attractions and Landmarks

If your home is located near amusement parks, national monuments, schools or other popular attractions or landmarks, you should incorporate this information into your home listing. By doing so, you can further differentiate your residence from the competition.

Don't forget to provide details about how far away your home is located from nearby attractions and landmarks too. For instance, if your house is only a 5-minute drive from a top local park, you should include this information in your home listing.

If you want to get the most out of your home listing, it pays to hire a real estate agent as well. With a real estate agent at your side, you can create an in-depth home listing that will hit the mark with prospective buyers.

A real estate agent understands exactly what it takes to create an effective home listing. He or she will learn about your residence and your home selling goals and ensure that your home listing stands out from others.

Ready to craft an engaging home listing? Use the aforementioned tips, and you can boost your chances of creating a terrific home listing in no time at all.

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About the Author

Debbie Goldberg

I'm a full time Realtor with over 30 years of experience yet young enough to embrace today's ever-changing scope of marketing and technology. Having grown up in Connecticut and moved many times (too many to count!) I can empathize with today's buyers and sellers. Strictly maintaining ethical standards and being a fierce advocate on behalf of my clients are things I take very seriously. As a buyer, you can expect me to listen to and evaluate your real estate wants and needs. I can assist in explaining relevant forms, agreements, and closing procedures. I will guide you through the process of finding the right home, negotiating your offer, adhering to all contract dates and terms as well as final walk through and closing procedures. As a seller, I will listen to and evaluate your goals, needs, and timing in order to properly price your home to get the maximum exposure needed to attract the right buyers. In addition to negotiating on your behalf, I will make sure we communicate throughout the entire process as we navigate the contract terms, finance and inspection contingencies, as well as all closing procedures. I was born in Japan, grew up in Hamden and lived in New York, Ohio and Southern California before settling down in New Haven county to raise two kids, two dogs and a cat. I'm passionate about good food and love to bake. Some of my free time has been spent volunteering at Temple Beth Sholom, a synagogue where my family has been members for over 40 years. I also spend time at Tower One/Tower East, an assisted living center in New Haven where my mother-in-law now resides. 30 years of helping buyers and sellers achieve their goals has given me the peace of mind to know that what I do everyday matters. If you are thinking of buying or selling please keep me in mind.